Millions of People Saving Billions of Dollars

HealthPocket Media

Until now, the tools available to help consumers make informed decisions about their health insurance weren’t good enough, and the information presented to them was limited and biased. We knew we could do better with HealthPocket.com.

The Situation

Over half the US population will have to make a health plan choice before 2014. The big question is whether they’ll make good choices. The reality is that today, too many Americans overpay for their health insurance and still don’t get the plan that’s best for them. Learn more about this Problem.

To fill the void of reliable information and help consumers make informed healthcare decisions, HealthPocket.com uses vast amounts of government, non-profit and private data, and presents it in a simple way. Our website meets two fundamental needs experienced by consumers when shopping for health insurance:

  • Avoid overpaying for quality health insurance
  • Save on out-of-pocket costs for healthcare

Learn more about Our Data.

Why We’re Different

All current commercial online insurance tools have at least one fatal flaw – they steer you toward health plans that pay more to the owner of the website. Stated another way, financial considerations render all other commercial websites incomplete, biased, or both. Additionally, most services also require consumers to divulge private information like email addresses or phone numbers before they can compare insurance plans. In many cases, this information is sold to multiple insurance agents and call centers, resulting in a very poor customer experience.

Government websites, while not necessarily biased, do not have a comprehensive list of all forms of health coverage in one place. It can be difficult for consumers to figure out where to look to find the information they need. Some of the sites display a lot of details, but novices can have a difficult time figuring out which of the material is most meaningful to their plan selection decision. Too much information that isn’t filtered creates the risk that consumer choices will not be as good as they should be.

HealthPocket is a unique service because we follow these principles:

  • We show all the options - We favor data sources that present every available product option. This is different from health insurer and broker websites that show consumers only the plans they sell. Healthcare is changing. New plans and new rules are coming. Our approach helps you stay ahead of the curve and know all your options.
  • Our ratings are based on independent quality data - We are not an insurance company, a drug company, or an agent of those companies. We only work with industry data that is reliable and that does not come with conditions that restrict us from providing an objective measure of quality or making an unbiased recommendation. Typically this means we reject data created by insurance companies or drug manufacturers, as their goal is often to restrict the consumer to one of their own products.
  • We simplify decisions - We simplify consumers’ decisions and provide clear and unbiased information and recommendations. People shouldn’t need a Ph.D. in economics to have peace of mind that they are making good insurance choices for themselves and their families.
  • We don’t push people to divulge information - People don’t need to register with our site to receive information about health plans in their area. We will always ask for as little information as possible from a consumer – typically a zip code – to provide useful healthcare price and quality information. If consumers want the healthcare costs more personalized, they can choose whether to enter information about medications or health conditions.
  • We don’t charge the consumer – ever - Similar to Amazon, Kayak or Yelp, HealthPocket.com is a free website for all consumers. Yet unlike Amazon, we do not sell any products. Consumers can use HealthPocket and select a plan, and we will connect them with the insurer or their agent who sells that product. HealthPocket is not an insurance salesman.

More About Us

HealthPocket is a commercial company. We built HealthPocket to be on the side of the consumer and create a successful business at the same time. Our commitment is to separate all the information and guidance we present to our users from our sources of revenue.

Our team is made up of healthcare technology and industry-wise experts who have held executive positions in for-profit and nonprofit companies. Our expertise, coupled with the release of data never before available, allows us to help people get quality healthcare and minimize their out-of-pocket costs. Through HealthPocket.com, we offer something different that has the power to change how we buy and use healthcare in the U.S. for the better. Learn more about our Leadership Team.